What is Attention Insight?

It is an AI-powered predictive eye-tracking tool that simulates where human eyes will look on your designs, helping you optimize visuals before you launch.

How does the AI work?

The AI is trained on millions of real eye-tracking fixations to accurately predict visual attention hotspots and engagement metrics on various designs.

What platforms can I use it with?

Attention Insight is available as a web platform, a Chrome extension, a Figma plugin, and Adobe add-ons.

Can I use it for video ads?

Yes, the tool is capable of analyzing video ads to provide attention metrics and insights.

Yes, Attention Insight provides an API for teams looking to integrate predictive eye-tracking directly into their own workflows or products.

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Design Tools

Paid

Attention Insight

A predictive eye-tracking tool for design and marketing teams to validate visuals, optimize layouts, and gain instant attention metrics before launch using AI-powered insights.

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Rating

Reviews

Upvotes

3 months ago

Listed

Design Tools

User Experience

Artificial Intelligence

Eye Tracking

Marketing Analytics

Visual Optimization

Conversion Rate Optimization

A/B Testing

Product Design

UX Research

Tool information

Provider

Attention Insight

Platforms

Web

Chrome Extension

Figma

Adobe Creative Cloud

Languages

English

API Available

Yes

Added to directory

3 months ago

Last updated

about 1 month ago

Rating

Not available

Pricing

Paid

About Attention Insight

What the tool does and who it's for

Attention Insight is a predictive eye-tracking platform designed to help design and marketing teams validate their visual concepts before launch. By utilizing AI trained on millions of real eye-tracking fixations, the tool provides instant attention metrics, heatmaps, and actionable recommendations. It allows users to optimize website layouts, ad creatives, packaging designs, and video ads by simulating human visual attention, enabling data-driven decision-making and clear communication with stakeholders.

Key capabilities

Predictive AI eye-tracking heatmaps

Instant attention metrics and scores

Compatibility with Figma, Adobe, and Chrome

Video ad attention analysis

Data-driven design validation

Objective stakeholder reporting

Visual hierarchy optimization

API access for enterprise integration

Multi-format support (Web, Ads, Packaging)

Pricing

Paid — plans below

General Pricing

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