How fast can I get results with Strella?

Strella allows you to go from launching a study to viewing synthesized themes in hours. Many teams complete 15+ interviews and receive full reports within 48 hours.

Does Strella support my own customers for research?

Yes, you can either recruit from Strella's 3-million-plus global panel or connect your own customers via manual import or direct links.

What types of content can I test?

You can embed and test various stimuli including live websites, interactive prototypes (like Figma), images, video files, and advertising copy.

How does the AI moderator work?

The AI moderator uses a customized interview guide to lead conversations, asking dynamic follow-up questions based on participant responses to dig deeper into specific topics.

Is Strella secure for enterprise use?

Yes, Strella adheres to enterprise-grade security standards including SOC-II compliance and GDPR data protection regulations.

Can I analyze my previous research in Strella?

Absolutely. You can upload previously recorded human-moderated interviews for immediate AI synthesis and inclusion in your research repository.

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Strella

Deliver human insights 10x faster with AI-powered customer research, featuring automated interviews, real-time synthesis, and a 3M+ participant panel.

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Market research

User research

Customer insights

AI moderator

Qualitative research

Consumer feedback

Concept testing

UX research

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Strella

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Added to directory

4 months ago

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3 months ago

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About Strella

What the tool does and who it's for

Strella is an AI-powered customer research platform that automates qualitative interviews and synthesis. It features a chat-first AI moderator capable of dynamic follow-up questions and real-time theme extraction, enabling teams to conduct consumer insights studies at scale. The platform includes access to a global panel of over 3 million participants and provides auto-generated highlight reels and searchable research repositories. Designed for agile product and marketing teams, Strella reduces the time from interview to insight from weeks to hours, supporting stimuli like prototypes, websites, and ad copy.

Key capabilities

AI-Moderated Interviews: Conducts dynamic, bias-free chat and video interviews with automated follow-ups.

Real-time Synthesis: Organizes themes, highlights, and quotes instantly as sessions close.

Global Participant Panel: Integrated access to over 3 million vetted participants for rapid recruitment.

Multi-Stimuli Testing: Support for testing websites, Figma prototypes, images, videos, and ad copy.

Instant Highlight Reels: Auto-generates shareable video clips and verbatims from key research themes.

Research Repository: Centralized storage for all interviews, searchable via AI-powered natural language queries.

Multilingual Support: Conduct and analyze interviews in over 40 languages with instant translation.

Stakeholder Collaboration: One-click shareable links and tagging to keep teams aligned on customer signals.

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Enterprise / Usage-Based

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